The File Cabinet Of The Internet
The internet can be a very confusing place to many, especially if you haven’t a lot of background on search engines such as Google, Yahoo!, and Bing, or even your own computer. But to make it easier to understand, think of the internet as a huge file cabinet. The internet has many different categories, or “files”, such as social media, sports, music, directories, and much more.
What are Directories?
- Manta
- Angie’s List
- Yelp
- Yellow Pages
- etc
The Dreaded Directory Submissions
Another major factor of submitting your business onto directories is your NAP. What this stands for is your business name, address, and phone number. Consistency is crucial among directories because when a business’s NAP is incorrect, it makes it a lot harder for your business to rank since the search engines get confused. When search engines get confused, they think that your business is not legitimate so they don’t even bother on ranking your website. However, fixing this is simple. The more directories your business is in with the correct information, the easier it makes the search engines to rank your business website.